{"product_id":"organic-shelf-series-scaling-without-losing-identity","title":"Organic Shelf Series: Scaling Without Losing Identity","description":"\u003cp\u003eMonday, July 20 | 12:00–1:00 PM\u003c\/p\u003e\n\u003cp\u003eJoin us for a relaxed, informal coffee chat highlighting retailers working with organic products. This virtual session is a space to connect with peers, share what’s working (and what’s not), and talk through the opportunities and challenges of bringing organic products to market at scale while staying true to your values and identity.\u003c\/p\u003e\n\u003cp\u003eThis Month’s Topic is: \u003cstrong\u003eScaling Without Losing Identity\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFrom branding and merchandising to sourcing decisions, consumer expectations, and growth pressures, this discussion will explore how retailers can expand their organic offerings without diluting what makes them distinct in the marketplace.\u003c\/p\u003e\n\u003cp\u003eWhether you’re a small independent shop or part of a larger retail team, come ready to exchange ideas, ask questions, and learn from others across the sector.\u003c\/p\u003e\n\u003cp\u003eNo presentations, no pressure — just good conversation.\u003c\/p\u003e\n\u003cp\u003eBring your coffee and join us!\u003c\/p\u003e\n\u003cp\u003eWe’ll be joined by Angela Donnelly (Co-Owner of Raise the Root Market), Rebecca Kerrivan (Jo-Anne's Place), and Kim De Lallo of the Canada Organic Trade Association. The discussion will be moderated by Dr. Erica Shelley, who will help guide a lively exchange on all things organic.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFree to attend. Registration required.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSupport the Movement\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eDid you know Ontario Organic is a member-based organization? By becoming a member, you support our advocacy efforts, educational resources, and the growth of a strong, competitive organic sector—especially in uncertain times.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/guelphorganicconf.ca\/pages\/oco-membership\"\u003e\u003cspan\u003eJoin us in shaping the future of organic agriculture.\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Organic Council of Ontario","offers":[{"title":"Default Title","offer_id":51701319008577,"sku":null,"price":0.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0900\/1769\/4017\/files\/FarmerChat1080x1080_17.png?v=1778686711","url":"https:\/\/guelphorganicconf.ca\/products\/organic-shelf-series-scaling-without-losing-identity","provider":"Organic Council of Ontario","version":"1.0","type":"link"}