Organic Shelf Series: Scaling Without Losing Identity
Monday, July 20 | 12:00–1:00 PM
Join us for a relaxed, informal coffee chat highlighting retailers working with organic products. This virtual session is a space to connect with peers, share what’s working (and what’s not), and talk through the opportunities and challenges of bringing organic products to market at scale while staying true to your values and identity.
This Month’s Topic is: Scaling Without Losing Identity
From branding and merchandising to sourcing decisions, consumer expectations, and growth pressures, this discussion will explore how retailers can expand their organic offerings without diluting what makes them distinct in the marketplace.
Whether you’re a small independent shop or part of a larger retail team, come ready to exchange ideas, ask questions, and learn from others across the sector.
No presentations, no pressure — just good conversation.
Bring your coffee and join us!
We’ll be joined by Angela Donnelly (Co-Owner of Raise the Root Market), Rebecca Kerrivan (Jo-Anne's Place), and Kim De Lallo of the Canada Organic Trade Association. The discussion will be moderated by Dr. Erica Shelley, who will help guide a lively exchange on all things organic.
Free to attend. Registration required.
Support the Movement
Did you know Ontario Organic is a member-based organization? By becoming a member, you support our advocacy efforts, educational resources, and the growth of a strong, competitive organic sector—especially in uncertain times.